To Be You, or Not Be You?

selfie 2

OK PersonaAPP, what would you suggest I become today?
Yes, this is the latest personality modification tool that anyone over 18 years of age can easily access from the App Store, for a remarkably reasonable fee.

So how does this rather spiffy technology work? Well, without boring you with all the rather complicated and quite technical details, let’s focus on how you can use it to your advantage in both your personal and corporate life.

Step 1:
Once downloaded, open the PersonaAPP on your mobile phone. Please tick the box stating that you agree, and fully understand the plethora of T&Cs regarding the unscrupulous behaviour that you are about to voluntarily undertake via the use of this technology. If you are worried about the potential consequences, relax, because all your friends are also deviously using it without any moralistic second thoughts!

Step 2:
Take an honest photograph of your face with all visual enhancements completely removed. This means no make-up, glasses or monocles. For best results, men (and some women) should have a shaven face. Those with false teeth, it doesn’t matter if you leave them in or out as the clever PersonaAPP does make some allowances.

Step 3:
The PersonaAPP will now require you to truthfully answer some pertinent questions regarding yourself, and your personal objectives for at least the next 3 hours. Why the 3 hour time period? Well, the Melbourne university researchers that developed PersonaAPP determined that an individual tends to change their outlook, and short term expectations on life in 3 hourly time blocks. That’s why paragraph 4.3.2 in the T&Cs recommends that the user refreshes their photograph every 3 hours as your appearance will most likely have changed, or become a bit scruffy.

In your confidential user profile section, you can record private information about your age, sex, sexual preference, height, weight, Myers-Briggs personality profile, whether you like soy milk chai lattes with honey, wearing kilts and eating kippers for breakfast. You will then be asked about how you want to be perceived by those that you interact with in the next 3 hours, if they will be predominately male or female, their approximate age,  and the meeting environment. Yes, authentic answers are required, otherwise the results will be skewed erroneously.

Step 4:
Now press the red Persona Modification button and immediately your calculated optimum profile will be shown on your phone. Your photograph will now be stylishly photo-shopped indicating how you should comb your hair, apply make-up, add/remove blemishes, the style and colour of the monocle or spectacles that truly complements your face, hair/wig colour and length, or which razor blade is best for total head shaving. A suggestion of clothing will also be provided with images so you can fully look the part. Yes, don’t worry, instructions are even included on how to tie a bow tie!

But wait, there is indeed more. Another brilliant feature of the PersonaAPP is the vocabulary and accent recommendation suggester where a collection of cunning, and particularly intriguing, words and phrases are provided for you to nonchalantly utilise during your meeting. However, a word of caution regarding the use of an accent, once you start using it, you need to have the confidence to maintain the facade for at least 3 hours, otherwise you may not be viewed as you intended.

Yes, with PersonaAPP you will obtain the ideal persona that you are searching for that will make you irresistibly appealing to those that you meet in the next 3 hour time period. Relax, because with PersonaAPP you can reset your personality for the following 3 hours, and for each hour, every day. Yes, you can be a chameleon for the rest of your life with PersonaAPP should you want to, as can all your acquaintances who may also be using it, so all your relationships could be happily false, but then again, who would know?

But, remember to make sure that your phone if fully charged, otherwise you will need to be the natural you, and who knows what might prevail in that situation?

The Answer is Nothing

Beautiful funny girl shaving with foam & razor her face

According to Professor Elsa Outinen, a leading business academic from Helsinki University, nothingness, is the unequivocal source of Finnish ingenuity.

You only need to look at the management team of Nokia to appreciate how they incorporated this long standing Finnish tradition into the core stimuli for their business success, one that helped make their mobile phones the most coveted item around the telecommunications world.

Sources close to Nokia say that it was a well-known fact that the most creative thinkers in their R&D team commenced each day with a habitual unclothed plunge in the corporate sauna to initiate their innovative prowess. Even the HR Director was known to happily participate, and unquestionably approved of the bare skinned activity. Alas, Nokia’s business dominance faltered in the latter years, when it was deemed by those that theoretically knew better, that saunas should be a place of prescribed bathing costume coverage to ensure the worldly attainment of social corporate respectability.

Professor Outinen spent a lifetime researching the thought provoking benefits derived from Finnish nothingness, and apparently, it all comes down to skin sensitivity and pore receptivity. For many years, barbers have known this closely guarded fact, and have most cleverly financially exploited that joyous awakening feeling men experience following a close cut facial shave. This also explains the high dominance of highly intellectual men who elect to adorn their bald headed appearance, thereby maximising their naked skin porosity.

For those of you a tad too embarrassed to nonchalantly discard your clothes, and then quickly plunge into a deep body covering bubbling hot sauna to maintain your personal dignity, relax, as there is another less public option available to you.

Yes, you can grow a moustache, beard, or let the hairs on your legs protrude without any hindrance. Then, when your level of hairy visual discomfort can no longer be tolerated, you can strategically re-invigorate your skin with the application of a very sharp razor. Once done, you will instantaneously experience that Finnish feeling of naked skin porosity, together with the associated personal thoughtful benefit of true creative inspiration.

Yes, the answer is indeed Nothing.

Manners maketh the Man, but Fingers maketh the Creative

eating fingers

It’s all very civilised really, don’t you think? Gone are the days of actually feeling, and experiencing, the full texture of that carefully chosen food morsel we are about to lob onto our tastebuds for a complete flavoursome analysis. No longer do we meticulously separate that visually selected gastronomic delicacy utilising our malleable human fingertips where we monitor the optimum temperature, and then determine the requisite mouthful portion tailored to our individual personal requirements.

Nope, we as a society are totally reliant upon our engineered precision made eating utensils for the process of efficient food transfer. Our preferred choice of implement is the metal cast knife, fork or spoon. Some do harness the matching wooden chopstick for artistically aligned pickup, others may utilise the option of a sharp skewer with masterful mouth insertion, whilst at all times cognisant to avoid a potentially painful tongue piercing.

Yes, the result of all this non sensory eating methodology is that we have slowly lost our basic human instinct of innovative creativity where we historically used to review the best option to rip apart our selected food option, and then stuff it in to our mouths with gleeful indulgence! It has been said that manners maketh man, but at what cost?

So next time those in the corporate office are out at a swanky restaurant for that habitual team building dinner, why not make a group decision to revisit your primitive roots and say no to the cutlery adorning the table? Yes, you may make a tad more mess on the pristine white tablecloth, and cause the waiter to be slightly aghast, but the group eating experience of some dining savagery will indeed be worth it! For those prepared to really live on the innovative wild side, why not consider the friendly option of also placing an item of food into your neighbour’s hungry mouth? Now in this instance, manners are very important, as biting the hand that feeds you is not acceptable behaviour under any circumstances.

So the choice is simple, if you want to foster a culture of innovation in your business, eat with your fingers, and as a famous Kentucky Colonel used to say, it’s also apparently finger licking good! (so I’m told).

The Brave New Office

joh-fredersen-metropolis-1926-fritz-lang-ufa-deutschland-art-deco-elements-of-design-zac-sawyer-2014

In a rather obscure, and regrettably, often ignored, paragraph in the classic 1935 novel supposedly written by Aldous Huxley titled “Brave New Office”, there is a clue as to the true source of sustained business innovation. Unfortunately, many corporate leaders have deliberately not heeded this now wise futuristic premonition and their leadership has suffered the perilous consequences.

Huxley outlines a corporate office in which humanistic creativity is directly linked to electronic devices for their inspiration and ongoing mental stimulation.

The paragraph states, “It was time for me to develop a corporate business plan so I carefully followed the detailed directions stipulated by my CEO (Central Emotion Organiser) and sat in the padded ideation chair located in the soundproof chamber, fastened the thought stabilisation seat belt around my waist and gently placed the mind activation headphones on my ears. I was now in complete isolation from the surrounding office and could only hear the thoughtful messages being directed to me by those ultimately more sagacious than myself.

Using the electronic thought pad placed within easy reach, I dutifully typed the words of communicated instructions that I obeyed without any need to question their authority or reasoning. Once done, I then touched the send button and the masterly corporate business plan was immediately replicated and distributed throughout the organisation for implementation by my fellow workers.

The whole process took less than 60 seconds to complete. Who could have imagined that many years ago, those in the corporate world that we now call “creative savages”, used nothing but the archaic ideation tools of their own mind, complemented with the incomprehensible use of a hand driven ink device that engraved odd-shaped letters on a fibrous paper medium. In the words of my CEO, totally unbelievable!”

The year is 2017 and I now look at all the electronic thought enhancement tools the corporate office now uses to drive innovation. We are all totally reliant upon our computer, iPhone, E-mail, TV, and a plethora of other associated and interlinked communication devices.

Why not try something brave, and definitely not new, in your corporate office?

Yes, it’s most likely hidden in the back of your stationery cupboard covered in a deep layer of cobwebs. Once you find it, it’s called a pen and a writing pad. To use it, just let your thoughts go free, unhindered by any electronic support device and scribe in free hand any ideas presented to you. With time, I promise that you will get used to it, you might even enjoy the positive emotive sensory feeling associated with writing!

Go on, free the creative savage within you, and redefine your Brave New Office.

Enduring Fashionable Zest

Dior

The year is 1947 and through the immaculately clean window from my petite flower shop at 27 Avenue Montaigne in Paris I can see many fashionably dressed women quickly making their way to work. The blooms in my shop front comfortably merge in colour with the stylish array of dresses, jackets and skirts that complement the confident “zest” portrayed by the chic wearer. Those lucky enough to spy a fleeting glance of these impeccably dressed women can do nothing but smile in awe of their radiance.

Later that morning, a man exquisitely dressed in a dark grey suit embellishing a bright pocket-handkerchief, white shirt, designer silk tie, and short shaved hair, quietly walks into his haute couture office directly office my flower shop. He sees me peering out at him and gives me a salutary hand wave confirming our long-standing friendship. To me, he is just Christian, to others; he is Christian Dior, from the House of Dior.

Christian is a world renowned master of his trade, and a man that has the innate ability to make everyone that wears his designer clothes, or sees someone in them, feel immediately good about themselves. This positive influence is not short lived, but enduring.

When buying some roses in my shop one day, Christian mentioned that “Zest is the secret of all beauty. There is no beauty that is attractive without zest”. The word “zest” stayed with me for many years and I believe was the fundamental key to his remarkable fashion and business success.

Now for those of you in the corporate office reading this blog post, the word “zest” provides you with an important clue to attaining your own business innovation. Should you want to drive a creative culture in your organisation, you need your employees to have that “zest” sensation that continually inspires and refreshes them with ongoing personal confidence and style. Your business needs to be relentlessly crafting a brand and persona that mentally illuminates your employee’s work environment. After all, where would the House of Dior be if Christian only had one dress style and colour? The answer would be boring and disillusioned staff and customers, and a business that would quickly cease to exist.

So, if you want innovation, make sure you have enduring “zest” that never goes out of fashion.

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