The Power of Paisley

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In 1969, 400,000 people attended a music festival on a green dairy farm in New York state. This event was to be immortalised emotionally in history as “Woodstock”. It captured the attention of the world for its music, illicit drugs and some “other communal people bonding activities”. Those who participated, say, that it was one of the most memorable events of their lives. It also made an enduring impact on subsequent generations that many other music festivals have tried to emulate, but without the same impact.

But according to an obscure newspaper article recently discovered in the 1970 archives of the now defunct “New York Advertiser”, the origin of the creative power supposedly unleashed on the unsuspecting youth at Woodstock, actually had its roots in another fashion phenomenon that was prevalent in that decade. The journalist involved apparently conducted extensive research by frequenting many then hip social establishments in New York, London, Paris and even in Melbourne. Unfortunately, this person cannot be contacted as they died of some mysterious illness, possibly as a side-effect of immersing themselves a little too much into the vices of that period. However, thankfully their factual legacy of research has again been unearthed.

After months of correlating interviews, notes, photographs, and other intense mind-bending observations, this brilliant journalist made a key psychedelic discovery that had swirling colours linked to its fundamental core. Yes, the research all lead to one insightful cause, that being the fabric paisley. If you have ever looked attentively at paisley, you will quickly succumb to that hypnotic effect where your eyes start to lose focus, followed by a sense of cross-eyed related dizziness that slowly, and involuntary, incapacitates the observer.  Those at Woodstock, incorrectly linked this perceived clumsy behaviour on the influence of various drug cocktails, but this was indeed an error in scientific fact.

Now for those of you working in the corporate office, take note as a powerful source of creativity has just been revealed. The answer is indeed simple and only requires your fellow employees to adorn a fashionable shirt, suit, skirt or sock tailored in this remarkable paisley fabric. But a word of caution is indeed required. Should your co-workers appear a tad too jolly at the end of the working day, relax, as you don’t need to promptly invoke your drug and alcohol policies, rather, just ask them to take off the offending item of clothing and the inappropriate behaviour will immediately cease.

Yes, it’s just the Power of Paisley.

 

Dirt IS Good

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An office colleague of mine was trying to convey the attributes of infrequent showering as a benefit to the environment, and her body, after reading an article in a leading Australian newspaper*. My altruistic persona understood the associated advantages with water and soap conservation, and for that individual sacrifice I was indeed grateful. However, I must admit that I was struggling to find common agreement with the potential impact on her personal hygiene and that unique, and highly distinctive human odourfication.

That night, whilst driving home in my air-conditioned clean car cocooned from all external negative atmospheric influences, I thought objectively about my colleague, and I came to the conclusion that Dirt was actually a very good thing, particularly for the process of fostering innovation in the corporate office. No, I’m not suggesting for a moment that a dirty unwashed body should be encouraged, particularly as I am still a strong believer in the virtues of daily ablutions, but I am purporting the advantages of having a “dirty mind”, one that is openly shared and encouraged amongst all employees.

Now for all of you that do have a “dirty mind”, immediately stop, go no further with your thought processes!  When I use the term “dirt”, I mean; mud, soil or clay….yes, that Dirt.

In the corporate office, there are many ideas generated, some great, others, well, not so great. However, many of these hypothetically brilliant ideas experience a relatively short creative life that quickly evaporate before they can be progressed to a state of potential future commercial benefit.

Think of a plant that needs time to cultivate roots in dirt from which it obtains the necessary nutrients for growth. If it is left unprotected without the life giving benefits of soil, it soon withers and dies. Similarly, your thoughts require a “dirty mind” to take hold, grow and develop. Here the “dirty mind” is your business culture and it needs to be one that is rich in a variety of ideas that support these fragile seeds of creative thought. Should your business be lacking the “Dirt” and be more like an arid desert where endless restrictive procedures prevail, then innovation has no hope of developing.

Yes, Dirt is good and a “dirty mind” should indeed be encouraged.

* http://www.smh.com.au/lifestyle/beauty/how-often-should-we-shower-much-less-often-than-you-think-20150310-140487.html

The Knot of Personality

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For those of you in HR that make a career out of personality profiling, you need look no further than but down. Yes, forget your Myers Briggs, DISC, and any other expensive testing regimes that you have been reluctantly using until now as the alternative solution is literally at your feet.

This surprisingly simple, and most definitely cost effective methodology, is based upon numerous years of extensive observation of employees in the corporate office. The test subjects encapsulated a broad cross section of age, sex, educational qualifications, professional experience and fashion.

The final clue to this masterly personality classification technique came to the writer whilst meticulously studying the feet of my colleagues during a rather tedious, and most non-inspiring, business seminar that allowed my mind to be free of all corporate constraints and limitations. Thankfully, it is a skill that I have perfected over numerous corporate presentations and meetings, all utilising the time graciously provided to me by my employer.

OK, enough introductory banter, you just want to know the details! So it’s time for full disclosure.

The key to your personality profile is in your shoelaces. No, do not scoff, as this is a serious study that will in some time in the distant future, by a university that is in desperate need of cash, be fully supported by a highly dubious research paper in an obscure academic publication.

Now for the shoelace facts:

  • The Common Knot (aka “around the tree”): these employees are your generalist and cover the majority of the people in your business. The loops are typically uneven which suggests they tend to not tolerate the status quo.
  • The Loopy Knot (aka “bunny ears”): these people have an open, airy personality and tend to have a career that never progresses, but rather circles backward and forward. These people are destined for a career in middle management.
  • The Knot (literally a knot, no loops): these employees are hard-nosed nutcases and should be quickly exited from the business.
  • No Knot: here we are talking employees that wear boots. Theory suggests that they are quite simple in nature as they failed to master the technique of tying their shoelaces when at kindergarten and may have other un-yet diagnosed psychological disorders.
  • Buckle: these employees are a minority and have that persona that makes them stand out in a crowd. They are frequently destined to become CEO/Executives.
  • Bare Feet: Usually an indication of a free spirited individual. These employees are typically found in the marketing department.

So next time you are in a business meeting sitting with some colleagues, let your eyes wander under the table and focus firmly on their feet. Their personalities will be most evident and readily understood. It’s that simple.

Commandments for Casual Friday Attire

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According to the Originator of all corporate knowledge, “In the beginning was the Office, and the Office was with The Employee, and the Office was Innovation”.

And the Originator provided The Employee with 4 days of boring corporate attire. But on the 5th day, the Originator decreed that Innovation would prevail. This 5th day, The Originator named “Casual Friday” and it was announced to all the Office, and it became Law.

I’m sure all those involved in the corporate office have memorised these wise and trusted verses from the Book of Business. But do you really put it into practice?

In my role as Director of Thought Creation in the Faculty of Fictional Innovative Fashion at some soon to be developed leading university, I have made extensive detailed nanosecond studies on the creative benefits of “Casual Friday” for The Employee, and for the Originator.

Firstly, the Originator would be displeased by the study findings, as The Employee is not generally demonstrating the term “casual” in it’s purest form.

A Google search of the word “casual” states, “clothes or shoes suitable for everyday wear rather than formal occasions”. So why is it that so many employees in the corporate office have difficulties following these revered verses from the Book of Business? Is it because they are non-believers of the corporate faith? No, I don’t think this is the case, as many employees will attempt to accommodate the required mindset change on the day of 5, but their attempts seem to have been misguided, or mysteriously corrupted, by some negative forces outside their control?

But relax and take heed as corporate salvation is at hand for those that have their ears, minds, and clothing wardrobes open, and are fully receptive. All The Employee needs to do is to follow these simple and easily understood 10 Commandments of Attire to attain the mental state of “Casual Friday” wellbeing.

  1. Thou shalt not wear a business suit, skirt or dress.
  2. No black shoes will adorn your feet.
  3. Thou shalt not wear any clothing item branded with the Corporate Logo
  4. Thou shalt not covet thy colleague’s clothes
  5. Thou shalt not wear the same clothes that you wore the week before
  6. Thou shalt honour a colleague that wears a bow-tie
  7. Thou shalt turn the cheek when a tartan kilt is worn
  8. Thou shalt not take the word Fashion in vain
  9. Thou shalt wear clothes as no public nudity is allowed
  10. Thou shalt enjoy this day, think differently and experience an innovative thought

By adhering to these Commandments of Attire, the Originator will be pleased, and The Employee will be rewarded with days 6, and 7, officially allocated for rest and recreation.

Amen

The Joy of Male Stubicular Freedom

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It happens every morning, and is particularly accentuated following a long weekend, or an extended period of annual leave. It’s when men throughout the world have a good hard look at themselves in the mirror, sigh loudly with despair, and then initiate that reluctant deed of mass facial hair follicle removal. Alas, a few minutes later, a corporate looking face peers back at the observer as they prepare themselves for the look, and appearance, that complies to their traditional business standards of grooming acceptance.

Let’s stop for a moment and analyse just what’s actually going on here as this facial “stubicular” growing experience is not what it first seems to the onlooker, particularly for those that are female. No, it’s not an act of corporate rebellion, nor another demonstration of male laziness. It is a feeling that men of all ages immediately relate to, sacredly cherish, and have done so since the age of time when the first hair remarkably sprouted from their noble chin. Rather, it is an innate psychological behaviour that typifies the fundamental essence of being a man which is commonly unleashed when relaxing in a non-work environment.   

But, it is more than this, it is a unique masculine feeling that is directly proportional to a man’s sense of creativity and innovation. University studies of some yet to be published academic research, will undoubtedly affirm that when a man frees his mind to think, and to allow ideas to permeate unhindered, his facial hairs have a propensity to grow.

Any Marketing Managers, or HR Managers reading this blog post, please pay attention as the clue to the development of an innovation culture within your company has just been provided. Yes, you need to encourage your male employees to resist the urge to shave. They should be encouraged to grow moustaches, beards and portray long side-burns as “hair fuzz” does indeed equate to innovation. Any advocates of corporate safety will also applaud and support your hairy male decision as the days of facial razor cuts will soon be a unwelcomed sight from the past. So what are you waiting for? As that Nike® slogan says, “Just Do it” so you can quickly reap the furry rewards of creativity.

PS: And should your organization be blessed with menfolk that have a massive hairy chest, well, you are sitting on a copious and hugely under-utilized innovation resource just waiting to be unleashed from their business shirts!

The Law of Pudgification

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As the tiring flurry of those decadent end-of-year corporate parties start to loom, remember the negative and long term effects of the dreaded “Law of Pudgification”.

For those of you that are unfamiliar with the knowledge and operation of this physical law, let me take the opportunity to educate you. The Law of Pudgification states, that for every food excess consumed by the eater, regardless of how many attempts are made to lose the weight from your corporately embellished stomach, the consumer’s physical body form will never completely return back to its previous slim state. The extent of this stomach deviation is called the “Residual Pudge”.

However, after extensive university studies involving many willing, and rather naive corporate participants who frequented numerous social office eating engagements, there are some common-sense precautions that sufferers of this physiological condition can make to limit the propagation of their Residual Pudge when at the corporate party.

  1. Enlist a Friend:
    Here your friend’s role is not to engage in social dialog with your corporate colleagues, regardless of how witty and attractive their personality may be to the onlooker. No, their primary objective is to surreptitiously eat all the food given to you whilst none of your work colleagues are observing. If your friend happens to be your twin, this is an additional bonus as the eating exchange will be more readily achieved (assuming you are not standing next to each other).
  1. Announce that you have a rare and highly contagious disease:
    This public declaration entitles you to the wearing of a facemask thereby eliminating any possibility of food consumption. The words “bio-hazard” in large red font branded on the mask will also highly assist in the pursuit of this objective.
  1. Tardiness:
    The deployment of this precaution requires military timing to ensure that you arrive at the office party precisely when all the food has been consumed by your work colleagues. If you happen to arrive and notice that all the room lights have been turned off and that there is no one left in the room, then you may have left your timing a tad too late. However, should this be the case, then relax as there is no opportunity for you to succumb to food consumption and you can be content in the knowledge that your Pudge has been protected.
  1. Workaholic:
    Explain to your work team that you are far too important to leave your desk and that you have six months of work that you need to conclude for the CEO before you commence your holidays. To embellish the charade, try and tear up and state in between muffled sobs that you feel miserable by not being able to attend. On hearing this, your colleagues will typically have extreme empathy for you and will quickly prepare you a large food plate that they will personally deliver to your desk, together with a vast array of well-meaning and sincere comments of sympathy and support. This ploy works a treat as you can then take the food plate home to your growing teenage boys who will quickly accept and consume your kind and caring gesture, and perceived personal eating sacrifice.

Yes, the Law of Pudgification is a problem that is found in all corporate offices around the world, regardless of the size of the business. By adhering to these simple, yet effective Residual Pudge precautions, besides benefiting your stomach, your finances will also be improved as your bodily need to frequently purchase new, and larger, business attire (for additional girth comfort) will be alleviated. However, there are two factors that cannot be controlled in the influence of Residual Pudge, those being age and gravity. But then again, that’s life!

The Experience of E-Class Flight

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Once again, I had to go through the drudgery of booking my Qantas flight QF9 from Melbourne to London. It was a business flight that I reluctantly did every month, I loved it when I arrived at my London destination, but the long flight, well, I despised every torturous hour associated with it.

Owing to the frequency of my travel, the online booking process typically only took me a few minutes to complete. As usual, I entered my well-versed Qantas Frequent Flyer number, but once done, a new and rather unexpected screen mysteriously opened up in my booking. Initially I was a tad flabbergasted, as I was accustomed to seeing the usual cabin selection options of First, Business and the various Economy options. But this time, I was presented with some rather unusual seating option classifications; S, F or E to which I was quite intrigued. Apparently, owing to a combination of my lofty Frequent Flyer status, and my personal profile (possibly also due to my habitual bow-tie wearing fashion statements as professionally noted by the more discerning Qantas flight stewardesses), I had been offered the opportunity to participate in a rather unique test flight to London. I was then provided with an option to proceed, or to go back to the booking screen of normality. I had 30 seconds to make my choice. After a brief microsecond period of some limited superficial in depth thinking, I had quickly made my decision and without any hesitation selected the button marked “Go for it”.

Immediately, I entered a new and differently badged Qantas booking screen and discovered that S = Serious, F = Fun and E = Experience. Without going into all the aircraft cabin classification descriptive paraphernalia, and for the sake of verbal brevity, all you need to know is that I selected E-class (and checked the 12 page disclaimer box to confirm my booking).

A few days later, I arrived at Melbourne airport dressed in the minimalist clothing as prescribed by Qantas for the newly designated E-class traveller. Once checked in by the delightful and somewhat suspiciously and rather endlessly smirking Qantas staff, I was handed my E-class travel kit. In it were some face masked goggles, a tight fitting Qantas embroidered and personally monogrammed rubber suit that made me look like a spiffy surfer, some matching rubber boots, gloves and snug hat (we didn’t need to wear the latter until further advised). I was then ushered into an impressive private Qantas Club Lounge and saw a variety of other cautiously optimistic travellers.

There were those dressed like me, some looking slightly embarrassed as these suits were so body hugging that nothing was left to the imagination. There were others dressed in the traditional long haul international air travel casual attire; apparently these people had booked F-class. There was a small minority dressed in their stock-standard business suits, skirts, and other conservative items; they were obviously the S-class travellers.

A few minutes later we boarded the plane, but I was soon to discover that this was no ordinary Qantas plane, far from it. As I was in E-class, we boarded first as we had to make our way to the rear of the aircraft.

As we walked through the plane, the first thing that was immediately apparent was that the usual row of passenger seats had been removed. In the First/Business class seating location, there was a range of individually placed workstations, desks, sofas-chairs, computer screens, private sleeping booths, showers and a fine dining restaurant. This was S-class and it was designed for the serious business worker!

In the middle section of the plane, F-class resided. Here a vast array of computer games, cinemas, snooker tables, dartboards, massage rooms, spas, saunas and a healthy organic restaurant was located. This was an area that encouraged fun, frivolity and definitely no work. For those passengers that were a little bit overcome with too much excitement, there were large brightly coloured beanbags, lounge chairs and some private sleep booths.

After a few minutes I finally arrived in my designated E-class and was asked to adorn my complete rubber uniform. I, and my fellow apprehensive thrill seekers were then ushered in groups of four into separate doorways that led into a small-enclosed capsule. It was at this stage, as my heart sounded to pound a little too loudly, that I started to question my enthusiasm and whether I had made the right travel choice, but there was no turning back now, particularly as it would take me hours to peel this wetsuit from my body, no, the only choice was to proceed.

In the capsule there were no seats, just a long cushioned black couch and what looked like a surfboard leg rope, but I quickly ascertained that this was actually an oxygen chord that was soon plugged into my goggle facemask by yet another smiling Flight Attendant. I was now starting to sweat quite profusely in my wet suit with some trepidation, particularly as I vividly recalled the long-winded and fine font disclaimer that I had recently signed without reading any of the content.

A few minutes later, I was strapped in with my fellow E-class pioneers and soon felt the immense vibration of the aircraft’s B777 engines permeating through my body as we became airborne. Then it happened.

An almighty noise occurred and my capsule started to quickly separate from the plane, the only link being a metal umbilical chord. To my delight (and horror), the aerodynamic capsule was completely encapsulated with an external wall of highly transparent glass, and a massive array of strategically positioned air vents. I immediately felt the cold icy air gusting ferociously all over my body. Suddenly, the tight straps tying me, and my fellow E-classers, to the couch were released. We were now free flowing and quickly started to body surf the air currents! A sign now appeared on the capsule console saying, “Welcome to E-class”.

After a few hours, I quickly mastered the flying technique and was sought out by other passengers for tips on how to stay aloft without getting that unfashionable, and rather uncomfortable, wind puffed look when a high velocity slip stream entered the wearers protective rubber body suit without formal invitation.

Yes, the time quickly passed as I literally flew to London, and what an experience!

In recognition for my E-class prowess, I have now been issued with a special Qantas Frequent Flyer card, one that provides me with travel privileges that cannot be disclosed so as to avoid envy from other passengers. Would I fly E-class again? No, I’ve moved beyond that, I now fly EE-class, one that is very exclusive.

So next time you fly on business, may I suggest that you try and think that little bit differently with your selected cabin class and airline? And should you get the opportunity to ever travel E-class, most definitely do so as it will be worth it, trust me.

If The Head Fits, Then Wear It

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This afternoon I was standing nonchalantly at the corner of a busy road intersection painfully aware of the intense bright Australian sun beaming down on my hairless head with absolute ferocity. “Why was I not wearing a hat?” It was quite stupid really when I actually thought about, particularly when reminded by my delicate skinned head as it quickly transitioned to a pink coloured and progressively uncomfortable warm state.

Looking around at my fellow Melbourne city lunchtime walkers, I literally saw no hats adorning the head of any fashionable suit clad man, nor elegantly and spiffily dressed woman. The only hats observed seemed to be situated on the heads of the elderly, or those below the age of 20 in the shape of a mod-looking cap, complete with a market approved logo emblazoned just above its peak. In the years past, men and woman all wore hats that complemented and embellished their business attire, and which provided them with a distinctive look that was most dashing, sophisticated, and had that mark of business professionalism. So, why the change in our cultural hat appreciation? Was it due to the long, free flowing hairstyles of the sixties, seventies and eighties decades where the hair-boof factor made wearing a hat not socially acceptable, nor possible, owing to the excessive follicular volume?

One will never know, but the time is now ripe for a global corporate hat revolution!

Oui, Vive Le Chapeau!

My fellow corporate office compatriots, go on, don’t procrastinate any longer, take action, heed this call to your head and wear a hat!

I can hear your objections, one in particular, that being, what about the dreaded look of “hat hair”? Relax, all will be just fine, mainly as this newly acquired hair look will soon become a fashion statement that publicly notifies the world that you have elected to protect the longer term wellbeing of your head, and are now an accredited and chicly respected wearer of hats! Yes, you will be a modern trendsetter, and one that will soon be a stylish pioneer that will be ogled with extreme envy by the unfortunate hatless few.

Now, for any HR Managers reading this blog post, there is now one strategically important office furniture addition that you will quickly need to purchase to maintain employee morale, that being a hat stand so as to cope with the massive influx of hats!

The Theory of Toe-Show

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There is a little known, yet so very powerful, antique humanistic theory that is the key foundation in the development of creativity in the corporate office.

This theory has been in existence since the time of primitive man, reached its peak during the ancient Greek and Roman eras, and then regrettably, rapidly diminished with the advent of a more mobilised lifestyle and technology. Fortunately, we have all experienced momentary glimpses of its glory when we are imbibed in our unprotected casual or social interactive home state, but it is rarely seen in its natural physical form in the business environment.

For those exclusive individuals that are in the know, it is called the Theory of Toe-Show. Yes, this important theory relates to your feet, more precisely, your naked feet, unprotected by socks, stockings or shoes, but fully bare to the eyes of the world.

As you ponder the machinations of the Theory of Toe-Show, try and visualise yourself arriving home from the corporate office after a long, hard mind-draining day. What is the first thing that you do to alleviate and rectify your highly-strung mental state? Yes, you take your shoes off and introduce your poor bound feet to a world of nakedness and comfort, and typically exclaim an audible sigh of relief at the attainment of extreme personal satisfaction. Your mind quickly appreciates this mental toe showing and immediately responds with an unhindered release of creative thoughts that would never be aired in your corporate state of status quo.

Prior to the advent of shoes, our feet enjoyed a fully naked status as they were gleefully exposed to the full ambience of their geographic surroundings. The Theory of Toe-Show states that there is a direct link between your feet and your innate creativity. The more you cover your feet with shoes (and such-like), the more your mind is masked from the innovative sparks of your native imagination.

Think of the great Greek and Roman philosophers, their military leaders, their extraordinary astronomers, and their other leading and memorable personas. The origin of this creativity was indeed their minimalistic footwear. Yes, they wore sandals, or just wandered around quite content in bare footed bliss, fully aware that this was the source of their creative intelligence.

So next time you are trying to develop a culture of creativity and innovation in your corporate office, the answer is simple. All you need to do is to implement the Theory of Toe-Show and leave your shoes at the office door and many ideas (and potentially some odours) will quickly prevail.

 

The Mesmeric Corporate Prognosis

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My esteemed colleagues, yes, I can sense your excitement and anticipation! But please relax as you need not wait any longer! After years of pain staking personal research sitting in the entrance foyers of the top 100 global companies, I am now pleased to announce that I have discovered the origins of this incapacitating corporate behavioural phenomenon.

This crippling condition that has inhibited the innovative thinking processes of employees for many decades, now has a medical name, that being “Corporate Mesmeric Innovative Retardation”, or CMIR for short. But more importantly, there is an antidote that is quite painless, and one that can be quickly administered to the corporate employee with immediate effect.

How did I discover this condition? Well, the intensive research required a high level of painstaking incognito behaviour on my behalf involving the wearing a beige nondescript suit, together with countless hours reading The Times, The Wall Street Journal and other local newspapers so as to not be noticed by the employees as they entered the corporate office. Unfortunately, I am still scared by the lack of fashion colour and style, but it was a burden that I was willing to bare for the sake of worldly corporate progress, I’m told the nightmares will eventually subside. The upside, is that my knowledge of world affairs, including the stock market, has resulted in various personal financial gains derived from highly profitable share trading, and a vast array of exclusive invitations to attend numerous London and New York high society trivia quizzes where I am deemed the font of all knowledge, and a most prized team member.

So what did the extensive research tell me? Although my study will be printed in next month’s edition of the Harvard Business Review, I’m sure that the HBR Publisher won’t mind me providing you all with a brief overview of my findings.

They key aspect to my world breaking research was the use of eagled-eyed observation. After countless detailed and personally exhaustive people watching experiences, I noticed the behaviour of all employees (particularly the attractive ones) as they entered the corporate office first thing in the morning, and then as they left that evening. The behavioural change in those inflicted employees at some businesses was profound, it was almost as if I was looking at two different people! Prior to them walking into the corporate reception area, they had a happy persona and exhibited all the normal signs of chirpiness, a willingness of thought, and a noticeable desire to learn. But once their foot stepped onto the marble tiled entrance foyer, it was as if an invisible intensely powerful force quickly sucked all the creativity from them, to which an innovative void remained until they departed the building at 5 PM sharp. At 5:01 PM, their creative vacuum was immediately replaced with their original pre-work positive behaviour. Yes, it was truly remarkable observation to behold!

Although quite mystifying, not all corporate businesses had employees that suffered from the dreaded CMIR condition. To understand the cause as to why this unexplained phenomenon may have occurred, I had to dig deeper into the observational evidence and decided to introduce the HR Managers of the companies studied into the rich complexity, and subtle machinations, of my academic research. After numerous soy milk chai lattes, and what seemed like an endless consumption of gluten-free bagels, I came to a momentous and decisive eureka moment. Apparently, the culture of the organization had a direct correlation with the onset of the CMIR. Should the culture be viewed negatively, then a high frequency of CMIR suffers prevailed. The trigger for most employees who had acute CMIR was the initial sighting of the company logo, typically first seen when they entered the company premises in the morning.  On viewing the logo, a negative and mesmeric effect immediately struck down the creatively-fragile employee resulting in a mind destroying innovation purge, luckily this was a reversible retardation that quickly ceased when exiting the building at 5 PM.

Yes, you are correct in assuming that those companies that had a positive and dynamic corporate culture that was well respected, and one that harmoniously and gleefully fitted with the employee’s lifestyle goals, experienced no CMIR sufferers. So the answer is simple. To eradicate any corrosive and long-term damaging CMIR influences in your business, management do need to focus on the right corporate culture to ensure that their business logo immediately inspires your employees when first sighted as they enter your office.

And should you need any assistance in the process, my consulting fees are indeed negotiable (but please, no gluten free bagels).