The Gingerbread People

Happy Biscuit

The freshly baked gingerbread men and women with an impressive and distinctive corporate logo stamped across their chest were carefully placed on each employee’s desk in the early hours of the morning. It was the last day of work before Xmas and the department manager had spent many hours tirelessly baking that morning in preparation for the annual ritual of gingerbread person desk placement.

The time was now 6 AM and with the task of distribution completed, he decided to find a quiet corporate sick-bay bed and have a couple of hours sleep before his fellow employees arrived in the office to gleefully devour their eagerly anticipated baked gourmet morsels with an accompanying cup of coffee or tea.

But this year, something rather different and decidedly odd occurred. At about 6:15 AM there was a discreet, yet distinctive, sound of pastry movement. Yes, on some of the poorly lit office desks, an occasional little gingerbread arm and foot was beginning to display some rather unique humanistic characteristics. But not all gingerbread people sprung to life?

At 6:30 AM, some baked people of gingerbread DNA were leaping and gesticulating with extensive social skills and were having a great time getting to know each other and exchanging various bodily crumbs. However, some of their other baked relatives were just lying there in a motionless state, whilst others were still experiencing the joy of minimal hand movement with no prospect of running amuck!

Just before the department manager took his last snuff of slumbered bliss signalling that it was time to awake, an internal motion ceasing sensor was triggered in each of the gingerbread people and those that were mobile all dropped down on the spot and once again became just a baked stationary figurine.

As the employees started to arrive at their desks, some were greeted with a large number of scrumptious gingerbread people. Many of the staff found a single gingerbread person on their desk in the exact same position that it has been placed by the manager, others, found none at all. So, the question that you are all thinking is, why do some people have more gingerbread than others? The answer is fairly obvious if you have studied the traits of gingerbread culture and society, but if you do not have this educational knowledge, let me explain.

It all has to do with the energy and creativity that is exhibited by those employees in your corporate office that are innovative. These people are the lifeblood of your organization and they stimulate and encourage all sorts of ideas and inspirational thinking that some of you may think is a little bit way out. But, without these people, there is no imagination, and no hope that fictional ideas such as gingerbread people coming to life could ever exist. So it is really any wonder why the gingerbread people flocked to these people’s desks?

When next you are fortunate enough to hold a gingerbread person, prior to that first chomp of delight, may I suggest you stop and think and question yourself about your level of innovation and whether your personality entitles you to eat just one, or maybe more?

Macabre Murderer of Marketing

Murder

The senior manager sat down exhausted in his large corporate black leather desk chair. The worn fabric felt so cool and relaxing as it snugged his body in a welcoming and inviting manner as it had done for the past thirty-five years.

He wiped the sweat from his forehead with his ragged company monogrammed handkerchief and looked at his hands now shaking with fear, thankfully he had achieved his objective before any “damage” had been done.

He carefully took out the black bound book that had lived in solitude and secrecy in his top desk draw and entered another name under the vast array of other recalcitrant employees that he had quietly “murdered” from a career perspective.

Yes, that was a close one he thought. If he hadn’t have acted, that employee might actually have changed the corporate status quo and may have injected some marketing creativity and innovation into the business. We can’t have that! But it was getting harder and harder to stop these employees infiltrating the company. He was also wondering what would happen when he retired at the end of the year. He was now despondent as he couldn’t find other younger employees that had the same unique business insight as him, nor his perceived flair of maintaining the existing corporate culture.

Mmmm, you might be thinking to yourself, as you may have already allocated a name to this senior manager in your business? If so, may I suggest that you publicly ‘call the behaviour” of these archaic and sorry individuals and lobby support amongst your colleagues to raise up a corporate mutiny for the long term betterment of your company! Don’t let this negative and destructive behaviour go unchallenged to avoid anymore creative casualties!

Sounds rather melodramatic doesn’t it? However, without creativity, innovation and marketing, it is the organisation as a whole that is suffocated as it loses the requisite lifeblood to ensure its longer term success and survival. May I suggest you don’t let this happen to yours, and if you see the signs of this occurring, try and quickly nip this potential “murder” in the corporate bud before it takes hold.

Just a thought to make you think that little bit differently.

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